Introducing the dynamic new logo for JO•TA, a food and grocery import company, crafted to reflect their commitment to freshness and quality. Simple yet striking, the design ingeniously transforms the central dot in "JO•TA" into a vibrant representation of nature's bounty, adorned with lush green leaves that evoke the essence of fresh fruits and vegetables.
Set against a sleek black backdrop, the company's name exudes sophistication and authority, while the verdant leaves infuse the logo with a sense of vitality and wholesomeness. This minimalist yet impactful design encapsulates JO•TA's mission to deliver premium produce from around the globe.
By seamlessly integrating their brand name with a symbol of freshness, the logo not only communicates JO•TA's core values but also leaves a lasting impression on customers. With its timeless appeal and clever design elements, this logo embodies JO•TA's vision of bringing the best of the world's flavors to discerning palates everywhere.
![](https://cdn.myportfolio.com/a6d1773f-647d-4bb2-a69e-18ca66fe0e8e/bde5dd29-9940-4ce4-bbeb-2736780b8a64_rw_3840.jpg?h=5e53b20ba7af5fbfab0daeaa3eb85e57)
![](https://cdn.myportfolio.com/a6d1773f-647d-4bb2-a69e-18ca66fe0e8e/0cfc837b-7c23-489d-94cc-a8f44ff21419_rw_3840.jpg?h=d66a0ca133216cc264c13bed0edb595c)